Optidev, a hardware and software company headquartered in Borås of Sweden has been selected to deliver a mobile ticketing solution to manage ticket sales and ticket inspection on board trains, trams and ferries operated by Västtrafik. The contract spans over five years.
– Train managers, inspectors, and ferry service personnel will receive a durable and user-friendly mobile device that will keep them connected to the new generation ticketing system that supports the national ticket and payment standard (BoB) governed by Samtrafiken. The national standard was developed for use by all Swedish travel companies, says Fredrik Logenius, CEO at Optidev.
– Another advantage is that Optidev can offer consumer products with cutting-edge technology as an option to rugged enterprise products. The mobile consumer device can be protected by a rugged case, which provides great durability at a significantly lower cost than other rugged solutions, says Björn Larsson, solution architect and responsible for the project at Optidev.
–The solution from Optidev simplifies ticket sales and ticket inspection on board our vehicles. Our train managers and ticket inspectors are testing the new system in October. In the spring of 2019, we will roll out approximately 380 handheld devices, says Maria Björner Brauer, sales and marketing director at Västtrafik.
Canadian SOTI, one of the global leaders in Enterprise Mobility Management, has selected Swedish Optidev for the prestigious “Marketing in Motion Award”. Optidev received the award at the SOTI SYNC 2018 partner and user conference in Dublin. “In our industry, this can be compared to getting an Oscar,” says Fredrik Logenius, CEO at Optidev.
The “Marketing in Motion Award” is awarded to the partner that best emphasizes SOTI’s technology and business benefits. Optidev uses SOTI solutions to enable customers to remotely manage, secure, and update mobile devices remotely.
“For example, if everyone in a company has to update their phones, it is more secure to update all devices at once. No matter if the device is used in a warehouse in Borneo’s jungle or by a truck driver in Sweden – SOTI allows us to manage updates remotely. SOTI also enables us to secure or remote wipe information if a mobile device is lost or stolen,” explains Logenius.
Christian Lundin, VP and director of sales at Optidev was presented the award at SOTI SYNC in Dublin.
“We are very proud that our Swedish company with expertise in mobility solutions for data capture and traceability of mission critical information has been selected for this award and is recognized by a global company with more than 17,000 enterprise customers worldwide,” says Lundin.
Stefan Spendrup, managing director at SOTI in the Nordic region and France, is very pleased with the Optidev partnership.
“Extensive market activities, including case studies, events, digital initiatives and social media marketing, have been instrumental for Optidev’s rapid growth with 50 percent year- over-year growth rate. The partnership with Optidev has resulted in several large customer wins, including some of the largest players in the retail and transportation industry in Europe.